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Jo-Ann to Celebrate Earth Day with Special Offers and Inspiration

04/18/2013

Free Make It-Take It event April 21, reusable tote bag giveaway April 22, and more!

HUDSON, Ohio--(BUSINESS WIRE)--Jo-Ann Fabric and Craft Stores, the leading fabric and craft specialty retailer in America, is celebrating Earth Day with special Earth-friendly offers, inspiration and a giveaway, too.

“I think the rise of the upcycling movement in the craft world is a testament to the environmentally conscious nature of crafting and sewing enthusiasts,” said Nicole Long, manager of inspiration for Jo-Ann. “At Jo-Ann we strive to keep the upcycling crafter, and all crafters for that matter, inspired with fresh and unique project ideas, offers and in-store programming.”

On Sunday, April 21, from 2-3 p.m.*, customers can make an Earth Day Planter for their favorite herbs or flowers. The event is the third of 12 Simple Sundays Jo-Ann has planned for the year and allows crafters to create a planter with a Ball jar.

On Earth Day, April 22, the first 50 customers at each Jo-Ann store across the country will receive a free reusable tote bag* - that’s more than 40,000 reusable tote bags in total. To find the nearest Jo-Ann to you, visit the store locator on Joann.com.

With inspiration from Jo-Ann, it is easy to turn old belongings into upcycled treasures. From a photo-frame-turned-accent-table to retro-chic painted glass vases, all sorts of upcycling inspiration can be found on the Jo-Ann upcycling and recycling pinboard: http://pinterest.com/joannstores/upcycle-recycle/.

For a special Earth Day offer, visit Joann.com/facebook on April 22.

About Jo-Ann Stores, Inc.

Jo-Ann Fabric and Craft Stores, the nation’s leading fabric and craft retailer with locations in 49 states, was founded in 1943 as a single retail store. Today, approximately 800 Jo-Ann stores across the country provide consumers all the fabrics, craft supplies and inspiration they need, conveniently under one roof. For additional information, visit Joann.com. To make creative connections, visit Joann.com/community.

*While supplies last; no purchase necessary.

Jo-Ann Fabric and Craft Stores
Margaret Skinner, Director, Corporate Communications, 330-463-6705
margaret.skinner@joann.com

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