A Charming Affair; Spring Trends Presented by Jo-Ann

Original project ideas from Jo-Ann Fabric and Craft Stores to make this spring a whimsy one

Friday, March 9, 2012 10:05 am EST

Dateline:

HUDSON, Ohio
"Plus, the variety of our spring projects means that crafters of all ages and skill levels will find something to inspire their creativity. Whether the craft takes an hour or a weekend to complete, the results will be lasting keepsakes and memories."

HUDSON, Ohio--(BUSINESS WIRE)--Jo-Ann Fabric and Craft Stores, the leading fabric and craft specialty retailer in America, cordially invites you to an enchanting tea time fete in celebration of the spring season’s youthful ambience. Within this tea party-themed collection, crafty hostesses will find fresh inspiration and assurance of their notion that Happiness is Handmade™.

“For many of our customers, me included, spring is a much anticipated fresh start,” said Christy Shamp, manager of inspiration for Jo-Ann Fabric and Craft Stores. “That renewed enthusiasm is the motivation for our versatile assortment of spring projects centered on an afternoon tea party.”

Classic spring motifs such as floral patterns and pastel hues are incorporated into a wide variety of executions, ranging from a quaint birdcage tea cozy to a trendy mixed media case, setting the scene for a delightful afternoon shared amongst friends. Tastefully designed tea time invitations and place cards will welcome guests, while a handmade flower-top ottoman and an elegant cascading crystal chandelier will keep them comfortable and impressed well into the evening.

Embodying the youthful grace of spring is made easy thanks to a sleeveless blouse with jeweled neckline, headband with linen and organza flowers, and vintage-meets-modern bracelet which truly are wearable works of handcrafted art. A beautiful circle wrap, designed by The Double Stitch Twins, Erika and Monika Simmons, can be worn in a variety of ways and is sure to make a statement.

“Spring, with flowers blooming and birds chirping, is the perfect time to enjoy the company of close friends,” said Shamp. “Plus, the variety of our spring projects means that crafters of all ages and skill levels will find something to inspire their creativity. Whether the craft takes an hour or a weekend to complete, the results will be lasting keepsakes and memories.”

To view the entire Charming Affair, visit: prkit.joann.com/spring2012/

For more products, projects and inspiration, visit your local Jo-Ann store or log onto Joann.com.

About Jo-Ann Stores, Inc.

Jo-Ann Fabric and Craft Stores, the nation’s largest fabric and craft retailer with locations in 49 states, was founded in 1943 as a single retail store. Today, more than 770 Jo-Ann stores across the country provide consumers with creative inspiration. For additional information, visit www.joann.com.

Contact:

Jo-Ann Fabric and Craft Stores
Margaret Skinner, Director, Corporate Communications, 330-463-6705
margaret.skinner@joann.com